# One mistake that’s killing online product sales

Business News Perth @ 27 July 2017

Selling products online involves more than just putting products onto your website or posting it on your social media accounts such as Instagram, Twitter and Facebook, and then sitting back waiting for people to purchase. There’s a lot we can learn from Amazon, the king of online e-commerce. They have a formula that all internet businesses can follow and copy.

One of the best ways to sell goods on the internet is by utilising review system. It allows customers to leave their personal comments ratings on your products. This is effective for an online business that sells products because it increases a customer’s trust of you and your brand. Don’t be concerned about negative feedback. Research shows that mixed feedback is more respected than just positive views alone.

To make sales, you should personalise your brand by showing a customer’s name when they log in. When customers are looking for products on your website, show them suggestions and recommendations in specific categories. You can use plug-ins and third-part add-ons to make this possible.

Another thing online buyers love is excellent customer service. Make sure that customer service is your top priority. Ensure that your customers are satisfied with what your product is offering.

There are many things you can do to increase your online sales. However, you must never do this mistake: http://www.flyingsolo.com.au/marketing/one-mistake-thats-killing-online-product-sales